I've never voted tory before but… spoof conservative adverts go viral with dedicated sites
The new Conservative adverts are everywhere – and so are the spoofs.
In response to the new Tory ads a range of spoofs have gone viral. The spoofs are not merely anti-tory responses to the adverts but also responses to the posters themselves – the first of which featured a rather heavily airbrushed Cameron photo which had many reaching for photoshop within minutes. The posters are a strong simple idea with a instantly recognisable aesthetic style, and due to that very fact are a prime target for spoofers. Like the ‘I’m a PC’ adverts before then, these are just too easy to spoof and sites such as http://mydavidcameron.com/ are there with downloadable PSD files so you can photoshop away to your hearts content then upload and share your spood poster with the world back to http://mydavidcameron.com/ or onto http://ivenevervotedtory.wordpress.com/ in a LOLcats style viral communal joke.
Since the first ads have gone to press the Conservative party brought out several other poster series which are now also available as templates on http://mydavidcameron.com/ ready for usage. The resulting posters made it onto news headlines and the better ones have been passed around the web to the point where I suspect the number of people viewing spoof ads outweights those who have ever seen the original posters…
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Since the adverts went live the Conservatives have taken another tact, now utalising an image of Gordon Brown as the focus of their new poster campaign from M&C Saatchi. Far less of a target for online hoax versions than the previous campaigns but some spoofers were already creating alternative messages within days of the posters being hung.
Equally the new Labour posters depicting Cameron’s head onto 80s throwback DCI Gene Hunt sitting on a Quattro with the slogan ‘Don’t let him bring back the 80′s’ has been the target of spoofing to be a very pro-tory message championing the Conservatives hard hitting inititatives on crime.
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It is interesting to see how these hard hitting and high risk stratagy posters will fare. It has been decades since the famous ‘Labour isn’t working’ poster which is still arguably the most influential political poster in modern British history – but it does leave you wondering: How would such a poster have fared had it been released in a day and age where comedy spoofs can be circulating on twitter and blogs within minutes and effectively turn the gun on the shooter.
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